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Strengths: Picture quality is fantastic, easy to use, good connectivity, Ethernet connectivity
Weaknesses: Motion flow
Summary: I've been watching TVs, and LCDs in particular for years. Finally decided to buy after I found this baby at $1,795, with a bluray player thrown in too entice the sale. I was very impressed with the 52A750 last year and almost went for it, but the price was around the $2,100 range and I couldn't talk myself into a TV for over $2K - and then have to shell out more money for a warranty.
I picked this up and wow... the color and picture quality is fantastic. Included the Sammy Bluray player and the two work very well together. When I first turned on the TV, the factory sets the motion control to maximum - trying to give the smoothest motion flow possible. The problem is that with Fast Motion, the processor just can't keep up and the picture looks very jerky with a high "pixelization" (screen door) effect evident. I figured the 240Hz would minimize problems with fast motion, which is why I stepped up from the B650 to the B750. I called the place I purchased it from and asked about the best settings because if this was it... it was going back the same day. They had me turn down the motion control to minimum and then step up from 0 a notch or two. That did it. Football, basketball and Nascar look great. No noticeable artifacts from movies in bluray or dvd.
After getting the settings correct, the picture is fantastic, sound from the tv speakers is pretty good and plenty loud enough. I have the TV connected to a Comcast Cable TV HD box - HD looks great, and normal broadcast is acceptable to watch. My son's Xbox is connected; games look fantastic.
Ethernet connection allows me to update firmware automatically; so far two updates. They also have "widgets" such as weather, stock reports, etc that are fed off the internet connection. Scrolling through menu to get to these is too clumsy and takes too many actions with the remote control to be useful. Given software can be updated, perhaps improvement with future releases in this area but I'm not counting on it.
Given investment and horror stories I've heard about reliability, I purchased an extended warranty. So far it's money down the drain as the reliability has been solid. All in all, I give it 5 Stars and would make the purchase again.

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